EA Buys Glu Mobile for $2.1 Billion: Kim Kardashian and Katy Perry Games (February 2021)
In February 2021, EA agreed to buy Glu Mobile, maker of Kim Kardashian and Katy Perry games, for 2.1 billion dollars, aiming to at least double its mobile growth.
4 min read
In brief
AI summaryIn February 2021, EA was expected to buy Glu Mobile for 2.1 billion dollars after the deal is completed, gaining games such as Design Home, Covet Fashion and MLB Tap Sports Baseball.
EA CEO Andrew Wilson said mobile will be the biggest gaming platform of the future and that EA aims for at least double the growth at first.
EA had a mobile audience of more than 100 million monthly active players, and the article compares the deal to Activision Blizzard's 2015 purchase of King.
Contents11 sections
"KIM" Is Coming to EA!
EA has made a move that will shift the balance in the mobile world by buying Glu Mobile, which works with famous stars such as Katy Perry and Kim Kardashian. Glu Mobile's portfolio also includes popular games such as Design Home, Covet Fashion and MLB Tap Sports Baseball.
How Much Is EA's Deal with Glu Mobile?
EA is expected to buy Glu Mobile for "2.1 billion dollars" after the deal is completed.
EA's move can be likened to Activision Blizzard's 2015 purchase of King, the maker of Candy Crush. But however profitable the mobile world may be, this move is a very expensive way to gain a place in the mobile world.
EA CEO Andrew Wilson said in a statement that the mobile world will be the biggest gaming platform of the future and that they will put more weight on this side. Continuing his speech, Wilson said that, with Glu Mobile's existing games and new projects added to their systems, they aim at first for at least double the growth, and that in the coming years they have set a goal of becoming the biggest in the mobile world.
How Many Mobile Players Does EA Have?
It is said that EA currently has a mobile audience of more than 100 million monthly active players.
We have no information about which projects Glu will work on under EA's roof. But even the thought of the very profitable business that could emerge when Glu's casual gaming experience is combined with EA's understanding of sports leadership appears to be the most important factor in making this partnership.
While we too eagerly await the results of this partnership, we will keep you informed on our page as we learn of news about projects and games.
What Games Has Glu Mobile Made?
You may not have heard its name before, but many of the games it made stay in our memories. Seeing its track record of success, we understand even better why EA made such a decision.
Glu Mobile Action Games
- Alpha Wing 2
- Aqua Teen Hunger Force
- Call of Duty: World at War
- Call of Duty 4: Modern Warfare
- Cannons
- Cannons Tournament
- The Chaos Engine
- Courage the Cowardly Dog Haunted House
- Dexter's Laboratory Security Alert!
- Dragon Island
- Fatal Force: Earth Assault
- Foster's Home: Balloon Bonanza
- Inuyasha
- Marc Ecko's Getting Up
- Mech Battalion
- Shadowalker
- Speedball 2 Brutal Deluxe
- Sonic The Hedgehog
- Sonic The Hedgehog 2
- The Powerpuff Girls Bad Mojo]
- Tom and Jerry Cheese Chase
- Tom and Jerry Food Fight
- VBirds
Glu Mobile Sports and Racing Games
- Adidas All-Star Football
- ATV Off Road Fury
- Brian Lara International Cricket 2007
- Crash 'N' Burn
- Crash 'N' Burn Turbo
- Deer Hunter
- Deer Hunter 2
- Deer Hunter 3
- The Flintstones Bedrock Bowling
- FOX Sports Football '06
- Jamaican Bobsled
- Manchester United Football
- Project Gotham Racing Mobile
- Super KO Boxing!
- Virtua Tennis
- Wacky Races
Glu Mobile Puzzle Games
- AstroPop
- Battleship
- Bonsai Blast
- Brain Genius
- Brain Genius 2
- Chu Chu Rocket
- Cluedo
- Cluedo SFX
- Codename: KND MINIGAMES
- Daily Puzzle
- Diner Dash
- Diner Dash 2
- everGirl everGems
- Insaniquarium Deluxe
- Lemmings
- Lemmings Return
- Reversi
- Scooby-Doo Castle Capers
- Scooby-Doo 2 Dark Dungeons
- The Flintstones Grocery Hunt
- Who Wants To Be A Millionaire?
- Who Wants To Be A Millionaire? Celebrity Edition
- Zuma
Glu Mobile Classic Games
- Centipede
- Ed, Edd n Eddy Giant Jawbreakers
- Game of Life
- Monopoly
- Asteroids
- MONOPOLY HERE & NOW
- SIMON
- Yogi Bear Pic-A-Nic
Glu Mobile TV and Movie Games
- ALIENS: Unleashed
- Monsters vs. Aliens
- High Heels MahJong: In Her Shoes
- Ice Age 2
- Kingdom of Heaven
- Mr. & Mrs. Smith
- Ren & Stimpy Pinball
- Robots (film)
- Transformers
- RoboCop
Glu Mobile Strategy and RPG Games
- Ancient Empires
- Ancient Empires II
- Baldur's Gate
- Kasparov Chess
- Age of Empires
- Love A Lemming
- Stranded
Glu Mobile Card Games
- 5 Card Draw Poker
- Blackjack Hustler
- Dominoes
- HOYLE 6 in 1 Solitaire Pro
- World Series of Poker Texas Hold'em
- World Series of Poker - Pro Challenge
- World Series of Poker Player Advisor
Frequently asked questions
Questions answered in this article
How Much Is EA's Deal with Glu Mobile?
EA is expected to buy Glu Mobile for " 2.1 billion dollars " after the deal is completed. EA's move can be likened to Activision Blizzard 's 2015 purchase of King, the maker of Candy Crush . But however profitable the mobile world may be, this move is a very expensive way to gain a place in the mobile world. EA CEO Andrew Wilson said in a statement that the mobile world will be the biggest gaming platform of the future and that they will put more weight on this side. Continuing his speech, Wilson said that, with Glu Mobile's existing games and new projects added to their systems, they aim at first for at least double the growth, and that in the coming years they have set a goal of…
Go to sectionHow Many Mobile Players Does EA Have?
It is said that EA currently has a mobile audience of more than 100 million monthly active players. We have no information about which projects Glu will work on under EA's roof. But even the thought of the very profitable business that could emerge when Glu's casual gaming experience is combined with EA's understanding of sports leadership appears to be the most important factor in making this partnership. While we too eagerly await the results of this partnership, we will keep you informed on our page as we learn of news about projects and games.
Go to sectionWhat Games Has Glu Mobile Made?
You may not have heard its name before, but many of the games it made stay in our memories. Seeing its track record of success, we understand even better why EA made such a decision. Alpha Wing 2 • Aqua Teen Hunger Force • Call of Duty: World at War • Call of Duty 4: Modern Warfare • Cannons • Cannons Tournament
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