The EA FC 24 Pepsi promo launches October 1, 2023, letting fans earn free in-game rewards by buying Pepsi and scanning a QR code.
- EA Sports announced a global partnership with PepsiCo for EA FC 24, covering content collaborations and new FC 24 Ultimate Team promos.
- The EA FC 24 Pepsi promotion starts on October 1, 2023, letting fans earn free in-game rewards by buying Pepsi and scanning a QR code.
- EA Sports is also partnering with Lays and Gatorade alongside Pepsi, though it isn't yet confirmed whether the promo will reach Türkiye.
We're now officially counting down the days until EA FC 24 arrives! We previously shared some information about what FC 24's first promo could be, and this time we have a partnership announcement. EA Sports has formed a global partnership with PepsiCo to help build the future of football, where fans come first...
What Are the Details of the EA FC 24 x Pepsi Partnership?
FC 24 has announced a global partnership with Pepsi. The partnership will enable numerous content creation collaborations as well as new promos in FC 24 Ultimate Team. EA Sports FC Brand Vice President David Jackson had this to say on the matter:
"PepsiCo's brands have been creating unforgettable moments for football fans for years, and as we embark on this incredible journey with EA SPORTS FC, we have the energy to bring that rich heritage into our own experiences. We're incredibly proud to partner with PepsiCo to create even more unmissable experiences that will captivate fans of the World's Game"
PepsiCo Global Head of Sports and Partnerships Adam Warner shared his thoughts as follows:
"EA SPORTS is an iconic brand in the football world and has revolutionized fan engagement. Thanks to PepsiCo's history and extensive involvement in football and entertainment, our brands are uniquely positioned to push the boundaries of football fandom. This partnership allows us to reach football fans and communities worldwide and offer them experiences that will strengthen their connection to the beautiful game"
In addition, the partnership with PepsiCo doesn't just enable a promotion with Pepsi itself, since EA Sports is also collaborating with Lays and Gatorade.
When Will the EA FC 24 Pepsi Promo Start?
The EA FC 24 Pepsi promotion will start on October 1, 2023. Fans will be able to earn free in-game rewards when they buy a pack of Pepsi. Players will also be able to scan a QR code to unlock in-game rewards for their Ultimate Team. Whether promo-exclusive cards will arrive is not yet known.
Will the EA FC 24 Pepsi Promo Be Available in Türkiye?
We don't currently know whether the promo will be available in Türkiye, but if it is, players there could get the chance to earn free packs!
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